Monica Elsom, Owner of Prineville Insurance, with the Three Sisters mountains
About Prineville Insurance

Proudly Woman-Owned: Why It Matters at Prineville Insurance

March 31, 20265 min readAbout Prineville Insurance
Monica Elsom — Owner & Principal Agent, Prineville Insurance

Monica Elsom

Owner & Principal Agent, Prineville Insurance

[email protected](541) 447-6372

At Prineville Insurance, we are proud to be a woman-owned independent insurance agency serving Central Oregon since 1935. That pride is not just a badge — it reflects a set of values that shapes how we do business, how we treat our clients, and how we show up for our community every single day.

Woman-owned businesses represent one of the fastest-growing segments of the American economy, and for good reason. Research consistently shows that women-led businesses prioritize relationships, communication, and long-term client satisfaction over short-term transactions. In an industry as personal as insurance — where the decisions you make today protect your family, your home, your business, and your livelihood — those values matter enormously.

Women-Owned Business Badge

Certified Woman-Owned Business

Proudly serving Central Oregon since 1935

What Woman Ownership Means for Our Clients

Being woman-owned is not just about who signs the checks. It is about a culture of care, accountability, and genuine service that runs through everything we do at Prineville Insurance. Here is what that means in practice for our clients:

We Listen First

Before we recommend a single policy, we take the time to understand your life — your family, your business, your property, your risks, and your budget. Insurance is not one-size-fits-all, and we never treat it that way.

We Build Long-Term Relationships

Many of our clients have been with us for decades — some for generations. We know their names, their families, and their stories. That kind of relationship means we notice when your coverage needs change before you do.

We Advocate for You

As an independent agency, we work for you — not for any single insurance company. When you have a claim, we are in your corner, helping you navigate the process and making sure you get what you are owed.

We Invest in Our Community

Woman-owned businesses reinvest a higher percentage of their revenue in their local communities. We are deeply rooted in Central Oregon — we live here, raise our families here, and are committed to the long-term health of this region.

We Hold Ourselves to a Higher Standard

Women in business have historically had to work harder to earn the same credibility. That drive for excellence is baked into our culture. We do not cut corners, we do not rush, and we do not stop until we have found the right solution for you.

Experience the Difference

Talk to a real person who knows Central Oregon and cares about getting your coverage right.

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Women in Insurance: Breaking Barriers, Building Trust

The insurance industry has historically been male-dominated, particularly at the ownership and leadership level. That is changing — and Prineville Insurance is proud to be part of that change. Women bring a distinct perspective to risk management, client communication, and claims advocacy that benefits everyone.

Studies show that women are more likely to ask clarifying questions, explain coverage in plain language, and follow up proactively when a client's situation changes. In an industry where misunderstanding your coverage can have devastating consequences — a denied claim, an uncovered loss, a gap in protection — that communication style is not just a nice-to-have. It is essential.

We are also proud to be part of a broader network of woman-owned businesses in Central Oregon. When you choose Prineville Insurance, you are supporting a local, woman-owned business that reinvests in this community — and you are helping demonstrate that women-led businesses deliver exceptional results.

Comprehensive Coverage for Every Central Oregon Need

Our woman-owned agency offers the full range of insurance solutions for individuals, families, farms, and businesses across Central Oregon:

Our Commitment to Central Oregon

Prineville Insurance has been part of the Central Oregon community for over 90 years. We have watched Prineville, Bend, Redmond, and Sisters grow and change. We have helped families through wildfires, floods, accidents, and business losses. We have celebrated with clients when they bought their first home, started their first business, or expanded their farm.

That history — and that commitment to this place and these people — is what drives us every day. Being woman-owned means we bring our whole selves to this work. We are not just selling policies. We are building relationships, protecting families, and investing in the future of Central Oregon.

"I have always received 5 star service. I have been with them for close to 20 years. Always a pleasure. Both personable and professional. Highly recommended!"

— Michael Thompson, Prineville, Oregon

Get in Touch

Ready to protect what matters most? Contact us today for a no-obligation insurance review. Our experienced agents are here to help you find the right coverage for your needs.

Monica

Monica

Insurance Specialist

Monica

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